Monthly Archives: May 2013

Who pays when your printer stuffs up your job?

May 21st, 2013 (No Comments)

We were a bit surprised recently to hear that it was the customer. We went along to a seminar earlier this week, put on by the Real Food Festival organisers for their exhibitors. We talked to them about labelling, packaging and branding; sharing our cost-effective design techniques for labels and stickers that take your branding […]

How do I make an infographic…

May 21st, 2013 (No Comments)

One of the fun things a blog allows us to do is take our customers along with us when we’re working on different projects. We’ve got a few ideas for projects that will be interesting and informative, showcasing how Rallings can help you from concept to finished product. We’re presently working on the first in […]

DIY to professional branding in 3 easy steps…

May 21st, 2013 (No Comments)

There is no reason to make selling your product any harder than it already is, surely you have worked to hard to simply lose out because you failed to think about the labelling and packaging. It doesn’t matter where your product is sold; farmers markets, local stores or supermarkets, you have a responsibility to present […]

Doing things in reverse is costing money…

May 21st, 2013 (No Comments)

I met a builder’s wife recently, who told me that they were losing out on work because of price. They had cut their margins already and couldn’t go any lower. She blamed the architects and draughtsmen’s. As she said “Vogue plans, on a beer budget” I found this interesting. It wasn’t that they were too […]

Is it time to think seriously about branding…

May 21st, 2013 (No Comments)

Has this been on your mind lately? It’s been on ours and this weekend is a perfect example why. Rallings has spent the weekend thinking about and eating food. Leisa visited Stanthorpe and Brad went to Regional Flavours. We were blown away by the amazing people working hard in the food industry; there is nothing […]